Celebrity-Endorsed Fragrances: The Scents That Make You Smell Famous
Fashion

Celebrity-Endorsed Fragrances: The Scents That Make You Smell Famous

authorBy Naomi Campbell
DateMay 21, 2026
Read Time5 min

In our intensely digitized existence, the allure of exquisite fragrances has captivated millions. Unlike digital content, the profound impact of a truly luxurious scent remains an exclusively in-person experience, untouched by screens and algorithms. This compilation brings together the most cherished fragrances of renowned personalities, celebrating the unique and potent connection between scent and personal identity.

Celebrity-Approved Fragrances: A Deep Dive into Discerning Choices

Explore a captivating collection of fragrances, handpicked by a diverse array of celebrated individuals, revealing their personal preferences and the stories behind their chosen aromas. From the woody allure of Maison Margiela to the sophisticated blend of Chanel, each fragrance reflects a unique facet of its wearer's personality.

Benito Skinner, the acclaimed actor, expresses his current favorites, Maison Margiela's Autumn Vibes and Byredo 1996. He describes Autumn Vibes as a woody and sensual blend, while Byredo 1996 offers a dry, vanilla-infused aroma that harmonizes with one's natural essence. Jeremy Irvine, also an actor, opts for Jimmy Choo Man Blue, playfully noting his tendency to select fragrances from recent GQ events, a testament to their quality. Designer Henry Svendsen champions Aesop's Eidesis, highlighting its transformative nature with heat, evolving from cedarwood tones in winter to a vibrant mix of black pepper and frankincense in summer, enhancing its alluring appeal. Actor Rish Shah shares his loyalty to Montblanc Explorer, a fresh everyday scent he 'inherited' from his father, believing in a shared olfactory compatibility.

GQ's own fashion editor, Angelo Mitakos, is enamored with Dolce & Gabbana The One, especially its woody, spicy, and smoky gold bottle edition, noting Madonna as its new face. Chef Taz Sarhane appreciates Chanel Bleu for its sophistication and its harmonious pairing with evening wear, while actor Henry Ashton has worn Bleu de Chanel for 15 years, considering it an integral part of his identity. Junyin Gibson, brand creative at Drake's, finds his perennial favorite in Penhaligon's Opus 1870, a recommendation from a fragrance-expert friend that perfectly aligned with his preferences.

Fashion designer Geordie Campbell and architect Jayden Ali both praise Jo Malone's English Oak & Hazelnut for its non-overpowering freshness and versatility across seasons and occasions. Artist Joey Strella finds mystery and intimacy in Aesop's Hwyl, a woody, smoky, earthy, and spicy fragrance he's cherished for nearly a decade, even amusingly noting his cat's affection for it. Actor and writer Dylan Brady is captivated by Le Labo's Thé Matcha 26, appreciating its initial sharp citrus burst followed by a mellow, woody, and sensual finish that draws people closer.

Simon Crompton, founder of Permanent Style, associates Creed's Original Vetiver with old-world luxury and a palazzo in Florence, a scent that reminds him of a cherished friend. Noah Kumin, editor at Mars Review, occasionally wears Jo Malone Dark Amber & Ginger Lily, drawn to its woody notes that evoke a sense of nature in the urban landscape of New York. Nick Garfias, VP of design at Oakley, feels a strong connection to Le Labo's Santal 33, describing it as encapsulating the bold, musky essence of the desert combined with the ocean's freshness, reminiscent of Southern California's unique charm.

Dana Brown, author and editor-in-chief of Caper Media, has a long-standing preference for Malin & Goetz' Cannabis, a subtle, clean, and balanced scent that defies its provocative name. Chef Sertaç Dirik finds comfort in Aesop's Gloam, a sweet and earthy aroma reminiscent of kitchen smells. Restaurateur Dom Hamdy is impressed by Parisian Musc by Matiere Premiere, noting its quiet confidence and natural, skin-warm muskiness complemented by cedar oil. Mahalia Chang, GQ's style editor, is drawn to Rabanne's Burning Leather, a fragrance that evokes a cowboy spirit with its notes of sun-soaked saddles, amber, and maple syrup.

Artist Joe Henry Baker and actor Ellis Howard both favor Loewe 001, praising its light, fresh, and intimate musk. Ellis Howard humorously recalls learning the importance of subtlety in fragrance after his childhood experience with his father's overpowering aftershave. Renatto Balladares, concept director at Gap, enthusiastically endorses Dries Van Noten Cannabis Patchouli for its moody yet sensual vibes, deeming it worth the effort of transporting it across the country. Mickey Down, co-creator of Industry, occasionally wears Frédéric Malle Promise, a scent that reminds him of his wife.

Andrew Leeming, Marketing Manager at Anglo-Italian, has consistently worn Comme des Garçons 2 Man for five years, appreciating its incense and smoky wood notes that are neither overpowering nor ostentatious. Chris Kontos, founder and editor of Kennedy magazine, describes Comme des Garçons’ Avignon as a surreal and impactful scent that he still wears today, having been introduced to it by an admired actor. Eric Hardin, owner of Today Clothing, highlights Comme des Garçons' popularity, noting Amazingreen as his entry point into the brand's diverse offerings.

Model and photographer Keisuke Asano's connection to Comme des Garçons Marseille is rooted in his appreciation for the city's culture and his personal experiences in the South of France. Konrad Kay, co-creator of Industry, embraces Armani Privé Bois d’Encens, humorously recalling a compliment that he smelled like Henry VIII, owing to its distinct 'old luggage' notes. Hampus Von Hauswolff, buyer at Nitty Gritty Stockholm, finds a delightful contrast in ERL’s Sunscreen by Comme des Garçons, with its coconut and Hawaiian Tropic scent creating a summery ambiance in the cold Scandinavian winter.

Musician Del Water Gap has a nostalgic bond with Royall Lyme, a scent gifted by his mother that evokes memories of her and his first middle-school dance. Restaurateur Jeremy King has relied on Dr. Harris's Arlington range for 45 years, finding its cologne to be noticeable yet discreet. Finally, William Bracewell, principal dancer at the Royal Ballet, finds a strong sense of place in Perfumer H's Moss, with its mandarin, vetiver, and pine notes transporting him to Welsh forest walks with his mother and dog. Architect Benni Allan appreciates Perfumer H's Soap, a fresh and natural citrus-scented collaboration with Studio Nicholson, reminding him of his Spanish upbringing. Murray Clark, GQ's senior style editor, uses Zegna's La Panoramica, a fragrance designed to evoke the Piedmont hills and alpine freshness, perfect for his late-night urban adventures.

This fascinating exploration into the preferred fragrances of influential figures offers a unique perspective on personal branding and the evocative power of scent. It highlights how a carefully chosen fragrance can not only enhance one's presence but also carry deep personal meaning and memories. Ultimately, it serves as a reminder that a truly memorable scent is more than just a perfume; it's an extension of oneself, a subtle yet powerful statement in a world increasingly dominated by the visual. The diverse selections underscore that finding a signature fragrance is a personal journey, reflecting individual tastes, experiences, and aspirations.

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